Homes of Love (HOL) creates families for orphaned, abandoned, and other at-risk children in Southeast Asia and Africa. They provide love and care by meeting a child’s basic needs, offering life direction, and equipping them for positive and productive living.
I developed a complete creative brand overhaul that included a new logo and identity package, wearable designs, stationery, a strategic branding/marketing plan, research and development, a new tagline (“Creating Families for Life”), copywriting, positioning, fundraising/event planning, and more. I also developed a very sophisticated website that gives interested parties the means to build and market their own Homes of Love online fundraising campaigns.
Event Campaign: I developed a complete creative presentation package for HOL’s biggest fundraising event of the season. This included interactive invitations, giving cards and envelopes, a special event logo, interactive table programs, posters, copywriting, and interactive exhibits.