I’m a seasoned branding expert with years of experience creating impactful ideas. After studying graphic design at the University of Georgia, I’ve honed my skills at ad agencies and design studios in Atlanta and Knoxville, and worked in-house at Peavey and Philips Electronics before founding Hornsby Brand Design.
With over 150 awards internationally, I specialize in crafting brands that deliver results—spanning corporate identity, digital marketing, TV and radio ads, events, and more. My work doesn’t just win accolades; it makes an impact.
As an Advertising Hall of Fame inductee, I’ve been recognized for bold, innovative creativity that challenges the status quo. For me, branding is about more than just visuals—it’s about driving meaningful results through smart, collaborative strategies. If you want a branding partner who’s fully invested in success, I’m your guy.
With more than 25 years of successful experience as an advertising, design, and marketing executive, I have a proven track record of driving business growth through innovative concepts and strategic campaigns.
My portfolio includes 30+ award-winning projects, and I’ve consistently achieved significant increases in sales and brand recognition. I thrive in dynamic, collaborative environments and am known for my ability to adapt to changing industry trends.
As a creative thinker with a deep understanding of digital marketing tools and a passion for excellence, I am eager to leverage my expertise to contribute to a team’s success.
University of GeorgiaAthens, GABachelor of Fine Arts
Graphic DesignPlease contact me here to request a resume and/or references.
From an early age I was encouraged to be creative and work with my hands. My mother was an artist and I have many relatives who are extremely creative. Because of this, I chose to pursue a career in graphic design. It was at the University of Georgia and subsequent positions that I began to learn how to attack complex branding/advertising challenges, devise creative plans, and then implement these plans into successful solutions.
I’m passionate and purposeful about what I do. I believe in the power of branding and desire to take calculated risks to achieve break-through results. I go beyond practiced processes. I thrive on healthy debate and look for collaborative relationships. With the knowledge that branding makes a difference in people’s lives, I focus on delivering impactful results by leveraging innovative techniques and approaches that drive measurable returns. My philosophy is that creativity plus the ability-to-implement go hand in hand. Successful results must have both disciplines working in tandem with one another.
Well, that’s a very complicated question, but I’ll try to answer it the best I can. I’m an enthusiastic, creative/strategic leader. I take complex marketing challenges and turn them into successful solutions. I’m a husband, father, brother, son, and friend. I’m a perfectionist, so I can be a little demanding when it comes to quality and meeting predetermined goals. I believe in and employ the “Golden Rule.” I weight-train 3 days a week. I love to travel. Most of all, I try to never take myself too seriously.
I enjoy so many types of food from a great American hamburger and fries to Chinese, French, and Soul. However, I’d say my favorite dinner would be a huge plate of beef nachos…and if you throw in a visit to Cozumel, MX…it’d be perfect!
As for the movie, it’s a toss-up between Aliens and Braveheart. Both have determined and victorious heroes in seriously compromising and dangerous situations. Both are powerful underdog stories. Both are thrilling and inspiring.
Anything written by Malcolm Gladwell, the author of David and Goliath, Blink, Outliers, and others. I love his brilliant perspective and his unique observations. It’s so obvious he is passionate about his craft. Such interesting reading.
Yes. I love to paint, build sculpture, and exhibit my work throughout the US. My first exhibition was in New York and since then I’ve been fortunate enough to be shown at Brown University, RI, Maryland, Virginia, Tennessee, Georgia and Kansas. For me, it’s a labor of love.
100’s of award-winning projects in brand development & strategy campaigns, advertising & marketing, logo & identity packages, cinematography & film, website design, radio & television advertising, graphic design, musical jingles, special public relations events, mixed media campaigns, illustration, photography, environmental graphics, interactive media, exhibitions, packaging, & video.
National Addy Award
American Advertising Federation’sHall of Fame
Eight District Addy Awards
The Addy’s Special Judges’ Award
92 Regional Addy Awards
Best Cartographic Award
APTA Grand AdWheel
Four APTA Gold AdWheels
International Faith-Based Design Annual
PR Society’s Regional Award
PRINT Magazine’s Design Annual
PRINT Magazine’s Design Annual
HOW Magazine’s Design Annual
Summit Award for Creative Excellence
William Andrews Architects • FinishPoint • Southern Walker Landscape Design
Brunswick Boat Group • Master Craft Boats • Boston Whaler • Bryant Boats • Numarine International • Island Packet Yachts
Corrugated Roll Corporation • TechCoat • Thermocopy • Landair
New Horizons Computer Learning Centers • Webb School of Knoxville/Camp Webb • Tennessee State PTA • AZ State PTA
Northrup-Grunman • Remotec-Andros • Radian
Team Staffing (nursing employment) • Best Nursing Service • UT Medical Center • Arkis Biosciences • Cintilight LLC
HotelNewsNow.com • Anderson County Tourism-TN • Riverside Tavern • Parkside Tavern • Lakeside Tavern • Westside Tavern • Bullfish Grill • Subway • Del Moro’s • Cotton-Eyed Joe’s
U.S. LawShields • Asset Planning Corporation • Providence Advisors • Burkhart & Company, P.C.
Egerton, McAfee, Armistead & Davis, P.C. • Gentry, Tipton, Kizer, & McLemore, P.C.
Crescent Socks Corporation • Peavey Electronics • Phillips-Magnavox • Willocks Brothers
City of Knoxville-TN • Anderson County Government-TN • Memphis MPO (Metropolitan Planning Organization)-TN • Knox County MPC (Metropolitan Planning Commission)-TN
American Cancer Society • Epileptic Foundation of East TN • Emerald Youth Foundation-TN • Cornerstone Church of Knoxville-TN • Crossroads Church of Newnan-GA • Impact Ministries-GA • Living Faith Church-WV • Mercy Hill Church-ID • Sovereign Grace Church of Atlanta-GA • Sovereign Grace Church of Maryland-MD • The Growth Source-TN • Volunteers for Christ-TN • Homes of Love-TN
English Mountain Spring Water • Coal’d Water Distilling Corporation • Zoomerz Convenience Stores • Jewelry Television • HeatShields
Regal Entertainment Group • Regal Cinemas • Giant Records • Scripps Networks • Hornsby Gallery
SRTA-State Road and Tollway Authority, Atlanta, GA • Knoxville Area Transit (KAT) • Chattanooga Area Regional Transit (CARTA) • Gwinnett County Transit-GA • Cobb Community Transit-GA (CCT) • Smart Trips-TN • TDOT • Bristol Transit System • Clarksville Area Transit • Franklin Transit Authority • City of Gatlinburg • Jackson Transit Authority • Johnson City Transit System • Kingsport Area Transit System • Memphis Area Transit Authority • Metropolitan Transit Authority (Nashville) • Oak Ridge Transit System • Pigeon Forge Fun Time Trolley • ETHRA • NET Trans • RTA (Nashville) • Mid-Cumberland HRA • Northwest TN HRA • South Central TN Transit • Southeast TN HRA • Southwest HRA Transit • Upper Cumberland Area Regional Transit System • Riverside Transit Agency (RTA-California)